Why this is important? x - R for SEO

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R for SEO - The Cookbook

Using R for SEO, What to expect?

Getting started

Crawl and extract data

What's crawling and why is it useful?

Download and check XML sitemaps

Crawling with rvest

Website Crawling and SEO extraction with Rcrawler

Perform automatic browser tests with RSelenium

Grabbing data from APIs

Grab Google Analytics Data x

Grab 'DataForSeo' API data x

Grab Google Search Console Data x

Grab 'ahrefs' API data x

Grab Google Custom search API Data x

Send requests to the Google Indexing API using googleAuthR

Export and read Data

Send and read SEO data to Excel/CSV

Send your data by email x

Send and read SEO data to Google Sheet x

data wrangling & analysis

Join Crawl data with Google Analytics Data

Count words, n-grams, shingles x

Hunt down keyword cannibalization

Duplicate content analysis x

Compute ‘Internal Page Rank’

SEO traffic Forecast x

URLs categorization

Track SEO active pages percentage over time x

Data Viz

Why this is important? x

Use Esquisse to create plots quickly

Explore data with rPivotTable

Resources

Launch an R script using github actions

Types / Class & packages x

SEO & R People x

Execute R code online

useful SEO XPath's & CSS selectors X

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Why this is important? x

⚠️ THIS IS A WORK IN PROGRESS

As an SEO professional, one of your goals is to communicate your findings to your teams, clients or boss.
One of the best ways to that is to communicate using data visualization. 
A little plot will 100 times more effective than a paragraph of text.

data wrangling & analysis - Previous

Track SEO active pages percentage over time x

Next - Data Viz

Use Esquisse to create plots quickly

Last modified 8mo ago

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