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R for SEO
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Using R for SEO, What to expect?
Getting started
What is R? What is SEO?
About this Book
Crawl and extract data
What's crawling and why is it useful?
Download and check XML sitemaps using R'
Crawling with rvest
Website Crawling and SEO extraction with Rcrawler
Perform automatic browser tests with RSelenium
Grabbing data from APIs
Grab Google Suggest Search Queries using R'
Grab Google Analytics Data x
Grab keywords search volume from DataForSeo API using R'
Grab Google Rankings from VALUE SERP API using R'
Classify SEO Keywords using GPT-3 & R'
Grab Google Search Console Data x
Grab 'ahrefs' API data x
Grab Google Custom search API Data x
Send requests to the Google Indexing API using googleAuthR
other APIs x
Export and read Data
Send and read SEO data to Excel/CSV
Send your data by email using gmail API
Send and read SEO data to Google Sheet x
data wrangling & analysis
Join Crawl data with Google Analytics Data
Count words, n-grams, shingles x
Hunt down keyword cannibalization
Duplicate content analysis x
Compute ‘Internal Page Rank’
SEO traffic Forecast x
URLs categorization
Track SEO active pages percentage over time x
Data Viz
Why Data visualisation is important? x
Use Esquisse to create plots quickly
Explore data with rPivotTable
Resources
Launch an R script using github actions
Types / Class & packages x
SEO & R People x
Execute R code online
useful SEO XPath's & CSS selectors X
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Getting started

Install R

R can be downloaded from the CRAN website​
After the installation, you'll be able to use R on the command line by typing r.
It's a bit dry as you can see.
Using R in the Mac OS Terminal

Install RStudio

the best way to use R is to use a development environment and the most widely used is RStudio. All the examples in this book will be using it.
After this installation, you are ready to go 🙌
For the real R beginners, I would recommend to at least to check out in your app where are:
  • the Console panel, where you can execute code that is not meant to be store
  • the Source panel, where you can execute R file code. Where any piece of code can be selected and executed.
here is quick youtube demo that might help.
For your culture, you should know that it is also possible to execute R code online.​

Next?

Choose from the menu on the left what you want to do. if you want to start with something easy I would recommend the XML sitemap​
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